Advertising Policies

Since 2000 the HEDIR has had a policy to prevent unsolicited advertising.  All jobs must be approved by the HEDIR to be sent over the HEDIR.  The HEDIR works with HPCareer.net’s Michaela Conley in job advertisements.  For more information, contact Michaela at michaela@hpcareer.net or go to http://hedir.hpcareer.net.

Also, the following advertising policy will go into place December 1, 2010.

The HEDIR is a vehicle for health educators to promote ideas, solicit ideas and encourage people to participate in various events.  Many of these events are free, however increasingly, more such events are charging for participation.  The HEDIR, since 2000 have charged for advertising jobs and other items (i.e., textbooks) but have yet to charge a fee to advertise local/regional/national activities.

Over the past year there has been an increase in a number of for-profit initiatives that have been posted over the HEDIR.  Charges to participate in such endeavors often range from $25 to $250.  It is not the attempt of the HEDIR to thwart promoting such events over the HEDIR, however the fact that such agencies are charging a registration fee warrants a change in advertising policies.  On the other hand, charging may drive away agencies who are interested in promoting their project, so the HEDIR needs to balance the fine line between allowing limited advertising and not allowing people to promote important programs.

With the above in mind, I am instituting the following fee structure effective December 1, 2010.

Effective December 1, 2010,

1.      Free events are Free to promote

2.      Events Charging a fee

Less than $100

Cost to advertise: $100 or registration passes equaling or exceeding $100 in value.

$100 or more

Cost to advertise: $100 and 1 free registration.

All events that charge ‘admission or a registration fee’ to participate will be charged $100 OR the equal value of free registrations. For example, if an agency is charging $25 per person, they will be charged $100 or they can offer the HEDIR four free registrations, in which the HEDIR will distribute accordingly. If the fee to participate is $100 or more, there will be a fee of $100 AND 1 free registration.

As with the Job Ads, HPCareer.Net, Michaela Conley, will oversee such advertising and all such advertisements will be sent through her.

Programs that are exempt include:

• Programs that offer free programs
• Programs that offer free programs, but may charge for continuing education hours
• Events promoted by national organizations (i.e., AAHE, SOPHE).
• Others with written consent of Dr. Kittleson or his designee.

Note:  The HEDIR reserves the right to change or amend these policies at any time without notice.