Advancing Health Literacy: A Framework for Understanding and Action (J-B Public Health/Health Services Text)

By Mark J Kittleson on August 9, 2010 in Books

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Product Description

Advancing Health Literacy addresses the crisis in health literacy in the United States and around the world. This book thoroughly examines the critical role of literacy in public health and outlines a practical, effective model that bridges the gap between health education, health promotion, and health communication. Step by step, the authors outline the theory and practice of health literacy from a public health perspective. This comprehensive resource includes the history of health literacy, theoretical foundations of health and language literacy, the role of the media, a series of case studies on important topics including prenatal care, anthrax, HIV/AIDS, genomics, and diabetes. The book concludes with a series of practical guidelines for the development and assessment of health communications materials. Also included are essential techniques needed to help people make informed decisions, advocate for themselves and their community, mitigate risk, and live healthier lives.

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About Mark J Kittleson

Mark J. Kittleson is in his 37th year as a health educator, having spent over 21 years at Southern Illinois University and having been at New Mexico State University since January 2011. Dr. Kittleson is best known for his development and management of the HEDIR Discussion group, as well as his efforts to help the profession of health education utilize technology.

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